Banksia Collective — Design, Bespoke Property, Wellness, Conscious Investment

    Jerome Fletcher — Partner, Banksia Collective

    Partner Profile

    Jerome Fletcher

    Partner, Banksia Collective

    Global Strategist · Systems & Scale · Human Development · Asset Advisory

    Jerome Fletcher is an international strategist and operator working across property, hospitality, wellness, and cross-border ventures. At Banksia Collective, he supports asset positioning, strategic partnerships, and the systems required to move distinctive opportunities from idea to execution.

    Portrait of Jerome Fletcher, Partner at Banksia Collective

    Jerome Fletcher works at the intersection of strategy, systems, human development, and cross-border venture building.

    At Banksia Collective, he contributes to the positioning, structuring, and execution of hospitality, retreat, property, and development opportunities. His work focuses on translating complex ideas into clear models that can be understood, presented, and moved forward with discipline.

    Trained in psychology and business administration, Jerome brings a dual perspective to his advisory work: understanding people, pressure, and leadership while building systems that support alignment, accountability, and long-term execution.

    Before Banksia, Jerome built his career within the University of Southern California, operating across human resources, operations, and executive advisory within a system exceeding $2.2 billion in institutional activity. In a Chief of Staff capacity at the Keck School of Medicine, he supported strategic planning, operational alignment, complex budgets, government-funded programs, multi-stakeholder initiatives, and senior-level recruitment.

    Now based in Bali, Jerome works across Southeast Asia, the United States, and Australia, with a focus on cross-border partnerships, hospitality assets, wellness environments, real estate opportunities, and emerging market ventures.

    What Jerome Brings

    Four lenses applied to every engagement.

    01

    Strategic Clarity

    Translates complex opportunities into structured, executable plans.

    02

    Systems & Execution

    Builds operating models that support scale, accountability, and follow-through.

    03

    Cross-Border Perspective

    Works across Southeast Asia, the United States, and Australia with sensitivity to market, culture, and relationship-led business.

    04

    Human Performance Lens

    Understands people, pressure, leadership, and alignment, especially in high-stakes environments.

    The Partnership

    A Complementary Partnership

    Ros Banksia-Smith brings design direction, FF&E insight, hospitality styling, and creative refinement. Jerome Fletcher brings strategy, systems, partnerships, asset positioning, and execution. Together, Banksia Collective supports distinctive properties with both visual intelligence and commercial structure.

    How Jerome Works

    Clear thinking. Structured execution.

    Clear thinking. Structured execution. Direct communication. Jerome is most effective where scale, expectation, and accountability meet.

    Author

    The Framework Series

    Jerome is the author of The Framework SeriesThe Cost of Performance and The Power of Purpose — exploring discipline, identity, sustainable success, and the relationship between external achievement and internal alignment.

    Profile Document

    Download Jerome’s Profile

    A condensed PDF profile suitable for sharing with co-investors, boards, and project stakeholders.

    Download Profile (PDF)

    On request via email